Better Sleep Comfort
Perfect shape for hugging while sleeping.
100cm full body support
Guaranteed 60 days Return
Machine Washable Cover
HugGooling Cover — Sakura Pink
(36 Reviews)
Regular price
$34.95 AUD
Regular price
$49.00 AUD
Sale price
$34.95 AUD
Taxes included. Shipping calculated at checkout.
Quantity
-
Free Shipping Over $150
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60 Day Returns
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10% Off Orders $250+
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Ultra Soft
Brushed Fabric -
Ergonomic
Cylinder Shape -
100cm × 20cm Size
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Firm
-
Designed For
Deep Sleep -
Removable
Washable Cover
Product Details
Product Details
Meet HugGooling, a full length bolster pillow made for one thing: being hugged. Whether you curl up on your side, sprawl on your front, or just want something to hold, 100cm of plush wraps into whatever shape your night takes.
Built around our FullWrap cylinder shape and finished in short, dense faux fur, HugGooling stays plump and holds its form. There's no flattening, no bunching, no fuss. Just a big, soft thing that's there every night.
The cover unzips and goes straight in the machine, then back on the bed.
Materials & Care
Materials & Care
Materials
- Cover: Short pile plush faux fur, soft and dense
- Fill: Plush polyester fibre (konfirmasi ke supplier)
- Construction: Full length cylinder, flat rounded end caps, hidden zip
Care
- Unzip and remove the cover before washing
- Machine wash cold on a gentle cycle
- Wash separately or with like colours
- Tumble dry low, or air dry flat
- Do not bleach
- Do not iron the faux fur
- Give it a shake to fluff the pile back up
Inner Pillow
- Spot clean only
- Air out occasionally to keep it plump
Shipping & Returns
Shipping & Returns
Orders are typically processed and shipped within 1-3 business days, and standard delivery takes about 2-8 business days after dispatch.
If an item in your order has an estimated shipping date, the entire order will be sent together on that date.
You’ve got 30 days to return your order on our online return portal, and return shipping costs are simply deducted from your refund.
Why You'll Love Huggooling
Soft & Cozy Material
Gentle fabric designed for all-night comfort.
Emotional Comfort
Sometimes you just need a hug.
Support for Healthy Sleep
Helps support natural spinal alignment and improves comfort while sleeping.
Customer Reviews
4.8
Based on 49 reviews
Size
Runs Small
True to Size
Runs Big
Quality
Poor
Excellent
Comfort
Poor
Excellent
96% would recommend this product
Rating:
Showing 6 of 24 reviews
Tahlia
Verified Buyer
use it for literally everything
I originally got it for sleeping, but now I use it for reading, watching Netflix, and scrolling in bed 😂 It’s so ridiculously soft to hug. Didn’t expect to get this attached to a pillow lol.
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Archie P
Verified Buyer
Kids stole it immediately!
Didn’t even make it to the bedroom 😂 The kids claimed it for Peppa Pig time within about 10 minutes. It’s now part pillow, part floor cushion, part climbing equipment. Massive hit in our house.
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Cooper
Verified Buyer
My daughter completely claimed mine 😂
Bought this for myself and my daughter has completely taken it over. She drags it into the lounge for colouring and movie nights. Looks like I need to order a second one just so I can actually use mine.
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Ella B
Verified Buyer
Nightly routine essential
Didn’t realise how much I needed something to cuddle while sleeping until I got this. Falling asleep way quicker now and feels weird sleeping without it 😂
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Ellie K
Verified Buyer
Fully understand the hype now 😭
It arrived this morning and I've been carrying it room to room all day. Had to take a photo because it's comically cute and way too comfy to put down!
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Grace
Verified Buyer
My little reset spot
Rainy day, headphones on, hugging this on the floor next to my bed... genuinely elite combo 😂 It's weirdly comforting whenever I need to switch off for a bit.
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Grace W
Verified Buyer
Took over my side of the sofa
Put something on YouTube, laid down for a minute and woke up hours later still hugging it. It's ridiculously good for couch naps!
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Isla M
Verified Buyer
Couldn't wait to unbox it!
Opened the box and immediately gave it a hug 😭 Perfect squishy feel where you kinda don't wanna put it down. Everyone at home wanted a turn lol.
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Ivy M
Verified Buyer
Lost the battle to my daughter lol
My daughter officially decided this is hers now. She fell asleep cuddling it once and now it has to be in her bed every single night. I lost that battle 😅
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Liam S
Verified Buyer
Actually really good quality
Was worried it might feel cheap in person, but the fabric is super soft and the colour is spot on. Holds its shape well after a few nights. Pretty impressed tbh.
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Lily H
Verified Buyer
Packed it in my suitcase ✈️
Yes, I actually packed it for my trip! Took up half my luggage space but zero regrets. Hotel pillows are a gamble so having this to curl up with was 100% worth it.
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Max J
Verified Buyer
WFH buddy
Did I buy a giant pink pillow just to hug it between emails? Apparently yes 😭 Best WFH upgrade ever.
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Leo C
Verified Buyer
Bedside laptop desk
Bought it for sleeping, but somehow it's now my laptop prop in bed. Works way better than a tray table!
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Charlotte
Verified Buyer
Superb stitching and details
Really impressed with the finish on this. The stitching is neat and sturdy, fabric is ridiculously soft, and the texture feels amazing to hug.
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Lucy A
Verified Buyer
One more episode purchase...
Evening routine is now blanket, laptop, tea, and this pillow. Prop my arms on it while watching shows and get ridiculously comfy. Highly recommend!
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Millie S
Verified Buyer
Replaced my old cuddle pillow
Sleep mask on, hugging this thing, and I was out cold 😴 Soft, cozy, and dangerously good at knocking me straight to sleep.
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Millie
Verified Buyer
Best gift for my daughter
Got this as a gift for my daughter and it's become her little sidekick. Movies, bed, lazy afternoons... she brings it everywhere 🤍
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Hudson
Verified Buyer
My new Player 2 🎮
Basically my new Player 2 😂 Great for leaning on between games, rage breaks, or when I tell myself 'one more mission' and suddenly it's 2am.
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Scarlett J
Verified Buyer
10/10 for lazy days
10/10 for doing absolutely nothing 😂 Scroll for hours, watch random stuff, half nap... makes lounging on the couch 100x comfier.
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Oliver A
Verified Buyer
Understand the obsession now
Didn't think I'd be this into a pink cuddle pillow, but here we are. Ridiculously comfy and once you hug it, you get why everyone's obsessed.
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Hayley
Verified Buyer
Hard to get out of bed now 😭
8:30am and I'm already negotiating with myself about getting out of bed. This pillow is not helping 😭
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Oscar W
Verified Buyer
Everyone steals it!
Lives on the couch now. Perfect size for stretching out with, and it's so soft that everyone ends up stealing it when I get up.
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Bella W
Verified Buyer
Super cozy for movie nights
Perfect for propping myself up on the couch or curling up in bed. Fabric feels so premium!
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Ethan M
Verified Buyer
Surprisingly comfy!
Didn't expect to use it this much, but it's great for gaming and relaxing on the couch.
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Jasmine C
Verified Buyer
Mine now! 😭
Okayyy this is way softer than I expected. The kind of pillow you touch once and immediately go 'yep, this is mine now' 😭
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Abigail T
Verified Buyer
Softest texture ever!
Obsessed with how squishy and plush it is. The pink colour is super pretty in person too.
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Sienna C
Verified Buyer
Mirror selfie best friend 😂
Not me taking a mirror selfie with a pillow like it's my new best friend 😂 Absurdly soft, perfect size for a proper hug!
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Flynn M
Verified Buyer
Solid quality and super soft
Really nice weight and texture. Doesn't shed fluff at all and looks super clean.
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Matilda V
Verified Buyer
Dangerously easy to get attached to
Unboxed it, sat down for one second and ended up hugging it on the floor 😂 VERY soft, squishy, and dangerously easy to love.
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Willow
Verified Buyer
Hugged it in the car 😭
Couldn't even wait till I got home 😭 Gave it a hug in the car and immediately knew this was coming everywhere with me.
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Paige D
Verified Buyer
The texture is insane 😭
Okay but the texture?? Soooo soft. I keep running my hand over it every time I walk past 😭
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Zara M
Verified Buyer
Drag it everywhere
I keep dragging this thing around the room depending on where I'm lounging. Bed, floor, couch... makes every spot comfier.
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Caitlin D
Verified Buyer
Lives on the couch now
Mine pretty much lives on the couch now. Perfect for movie nights, afternoon naps, or stealing the best spot on the sofa.
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Callum
Verified Buyer
Girlfriend bought it, I stole it 😅
My girlfriend bought it and somehow I'm the one using it more 😅 We literally argue over who gets it at night. Need a second one!
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Lara S
Verified Buyer
Finally a long body pillow!
Finally found a body pillow that's actually long enough to cuddle properly without folding in half. Super cozy and keeps its shape.
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Skye J
Verified Buyer
My bed looks weird without it
Pink wasn't even part of my bedroom plan, but somehow it works 😂 It's big, ridiculously soft, and now my bed looks weird without it.
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Tahlia B
Verified Buyer
So squishy and cute! 💕
Matches my room perfectly and it's so soft to cuddle with while watching shows!
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Summer
Verified Buyer
HugGooling is contagious 😂
Made the mistake of letting my friend try it and now she wants one too. So yeah, apparently HugGooling is contagious 😂
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Connor
Verified Buyer
Simple review: 10/10
Simple review: it's soft, it's huge, and I sleep better with it than without it. That's pretty much all I needed.
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Eliza
Verified Buyer
Prettiest pink pillow!
The faux fur texture is super gentle and plush. Slept so well since getting it!
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Henry
Verified Buyer
Carried it home like a baby 😂
Yes, I carried it home like this. No, I'm not embarrassed 😂 Way too comfy to shove in a bag.
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Mia
Verified Buyer
Mum approved!
Bought it for myself... mum tested it once and now keeps asking where hers is 😂 She said it's so soft you just sink into it.
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Noah
Verified Buyer
Giant pink stress ball 😂
Was not prepared for how happy this thing would make me! It's basically a giant pink stress ball you can hug. Picked it up once and totally got the hype.
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Zoe
Verified Buyer
Way bigger than expected! 😍
Okay she's HUGE 😂 Had to take a mirror pic because I genuinely wasn't expecting the size. Basically a full-body hug in pillow form!
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Elsie T
Verified Buyer
Great support for side sleeping
Gives great support for my back and knees while sleeping. So glad I grabbed this!
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Holly B
Verified Buyer
Looks so cute in my room 💗
Lowkey bought it for the comfort, but it actually looks so cute with my room aesthetic too. The pink works with everything!
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Jaxon R
Verified Buyer
Zero dignity, max comfort
Didn't think a giant pink pillow would become my favourite thing on the couch, but somehow it has. Zero dignity, maximum comfort.
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Annabelle K
Verified Buyer
WFH setup upgraded 😭
My WFH setup has gone downhill in the best way 😭 Laptop open, water nearby, HugGooling behind me... answering emails from bed is justified.
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Isabelle
Verified Buyer
Even prettier in person ✨
Exactly what I wanted. Plush without feeling floppy, keeps its shape nicely, and the pink is even prettier in person.
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Is the faux fur cover removable and machine washable?
Yes, absolutely! The cover features a smooth, hidden zipper and is 100% machine washable on a gentle cold cycle. We recommend air drying to keep the faux fur ultra-soft and plush.
What type of filling is inside the pillow? Does it flatten over time?
Hug-Gooling is filled with a proprietary, hypoallergenic plush microfiber memory blend. It is designed to retain its density and bounce back after every night's sleep without clumping or flattening out.
Does this pillow help relieve lower back and hip tightness for side sleepers?
Yes! The ergonomic cylindrical shape allows you to wrap your arms and legs around the pillow, aligning your spine, hips, and knees in a natural posture to take pressure off joint pain points.
Is this suitable for expectant mothers / pregnancy sleep support?
Yes, many expectant mothers rely on Hug-Gooling for body support! It provides comfortable belly and leg support, helping reduce tossing and turning during side sleeping.
Can I purchase extra replacement covers in different colors separately?
Yes! We offer separate Hug-Gooling covers in all our signature fur colors and patterns so you can swap them out anytime while washing or to match your room aesthetic.
Feature
Other Pillows
Softness & Feel
Impossibly soft brushed fabric stays soft and plush wash after wash.
Gets rough, flat or scratchy after one wash.
Shape & Support
Ergonomic cylinder holds its shape. Supports your spine and hips all night.
Loses shape quickly. No real body support.
Size
110cm x 20cm, long enough to hug your whole body comfortably.
Too short, too flat. Not enough to hold.
Fur Design
5+ unique fur variants, find the one that feels like yours.
Basic colours, no personality.
Sleep Quality
Designed to help you sleep deeper and wake up without back pain.
Just a regular pillow. No sleep benefit.
Origin
Inspired by Indonesia's guling - a sleep tradition loved for generations.
No story. No heritage. Just a pillow.
Softest Thing
You'll Ever Hug
Softest Thing You'll
Ever Hug
The HugGooling is pure comfort. So soft, so plush, and so satisfying to hold, it feels like a hug you'll never want to let go of.
Perfect for all of life's cosy moments, from lazy mornings and movie nights, to restless evenings when you just need something warm to hold.
The HugGooling is pure comfort. So soft, so plush, and so satisfying to hold, it feels like a hug you'll never want to let go of.
Perfect for all of life's cosy moments, from lazy mornings and movie nights, to restless evenings when you just need something warm to hold.
FAQs
What is a HugGooling made from?
Each HugGooling is crafted with ultra-soft brushed fabric on the outside — designed to feel impossibly soft against your skin, night after night. The ergonomic cylinder shape is filled with premium quality filling that holds its shape and gives your body the support it needs while you sleep.Built for comfort. Built to last.
How does the material feel?
Like hugging your dog — all that warmth, all that softness, all that comfort. Minus the fur on your pillow, the sneezing, and the part where they decide to leave right when you need them most.
Can I machine wash it?
Yes! Hand wash or machine wash on a gentle cycle with cold to warm water (max 40°C). Use mild detergent, avoid tumble drying, and don’t iron.
Is it good for gifting?
Without a doubt. Choose from 7 luxuriously soft fur variants and give someone the gift of better sleep. It's especially perfect for your long distance girlfriend or family overseas, because sometimes you can't be there, but this can.
Need another color?
HugGooling Cover — Black Panther
$34.95
HugGooling Cover — Icy White
$34.95
HugGooling Cover — Mountain Bear
$34.95
HugGooling Cover — Sakura Pink
$34.95
HugGooling Cover — Silver Fox
$34.95
HugGooling Cover — Golden Leopard
$39.95
